It’s World Password Day! How strong are your passwords?

Geoff Thomas
Director, Marketing

Did you know that today is World Password Day? Since 2013, World Password Day has become a rallying cry each year for security professionals to educate and encourage the public to adopt stronger and more secure passwords for their accounts and data. Strong passwords are critical in today’s digital world to ensure the security and confidentiality of your personal information and reduce your risk of identity theft.   


Why Strong Passwords Matter

In this digital age, we rely heavily on passwords to secure our online activity, from social media to banking. The bad news? A cybersecurity firm recently put an AI-powered password-cracking tool to the test against 15m+ passwords found on the dark web. It cracked 51% of them in under a minute and 81% of them within a month because they weren’t unique or strong enough.1 While it’s tempting to use just one, simple, easy-to-remember password that you use for all your accounts, it’s crucial to use strong passwords that offer protection against cyberattacks.

Need a Password That Packs a Punch?

Creating secure and unique passwords for each of your online accounts doesn’t have to be hard. Here are a few tips to help you generate robust passwords that can stand up to cybercriminals: 

  • Use a combination of uppercase and lowercase letters, numbers, and special characters to make your password difficult to guess. Ideally you should use a password at least 15 characters in length to make it harder to guess or crack. 
  • Avoid using easily accessible personal information, such as birthdates, names of family members, or common phrases. Hackers can use this information in their attempts to crack your password. 
  • Create a passphrase by combining several unrelated words with spaces or special characters. You can create a passphrase by using association techniques, such as scanning a room in your home and creating a passphrase that uses words to describe what you see (e.g. “Closet lamp Bathroom Vase”). This method can produce long, strong passwords that are hard to crack but easy to remember. 
  • Consider using a password manager, a digital tool designed to securely store and manage your passwords. Not only can a password manager help you create strong, unique passwords for all your accounts without having to memorize them, it makes logging into your accounts super-easy! 

World Password Day serves as a timely reminder to take proactive steps to enhance our online security. By creating strong, unique passwords for all of your accounts, you can fortify your online identity against the threat of identity theft. Don’t wait – put these tips into practice and protect your digital identity today! 


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